As you may’ve heard, mobile operators in Canada will have to move away from the way-too-long 3-year contracts and shift to two-year terms by December 2nd. Bell already unveiled its new offering to comply with these rules, TELUS will do it on July 30th, Virgin – on August 1st, and Rogers (along with its subsidiary Fido) – on August 9th.
According to the internal document MobileSyrup managed to snap, the new plans are described as “an evolution of the Simplified Plans we launched last Fall” and that the “2-year plans allow Rogers customers to pay off their FLEXTab balance (corresponding to the amount of any applicable device savings recovery fee) sooner, giving them the option to upgrade to a new phone, faster. These new monthly plans will launch August 9, 2013. This approach impacts all Consumer and Small Business Activations (non-MSD).”
Customers will be able to choose between a month-to-month or a new 2-year price plan and receive a device subsidy (which is lower than it used to be on a 3-year term). Plans range from $70/month to $140/month and will include Unlimited Nationwide Talk & Text, Voicemail and Call Display, with the ability to share data between plan members and devices (smartphone and tablets).
In addition, Rogers will also launch a new combo plan called “Smart Picks” that will offer low-cost devices on a 2-year contract paired with Unlimited Nationwide Talk & Text, Voicemail and Call Display. These price plans will cost $60 and $75/month…
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