If you have an Xbox 360 and subscribe to Time Warner Cable, a new app will let you watch live television on your console. The new app was made in partnership between Microsoft and the cable giant and is available today.
The Time Warner Cable app is available to Xbox Live Gold members in the United States. The app supports Kinect voice and gesture controls and has a programming guide that can sort content by channels, genres, and show titles.
Time Warner joins Verizon FiOS and Comcast on the Xbox 360. Both companies have apps on the console, but Comcast’s is only for streamable Xfinity content and the FiOS app offers around 75 channels. Time Warner’s new app has over 300 channels available as well as streaming radio stations.
Time Warner’s Xbox 360 app won’t include video on demand content at launch, but Microsoft said it’s working with the company to eventually bring VOD into the app. When the VOD is available, the Xbox 360 console will be the first device to offer both live and on demand content from Time Warner Cable.
Microsoft announced the app back in June, on its Xbox blog:
In a landmark deal announcement for Xbox 360 and Time Warner Cable customers, we’re excited to share a new partnership that will deliver up to 300 of the most popular live TV channels to Xbox 360 for Xbox Live Gold members. This deal, which will bring more live channels than any other experience on Xbox 360, will offer Time Warner Cable subscribers with an Xbox Live Gold membership the ability to watch their favorite shows from right from their Xbox 360 — including favorites like AMC, BBC World News, Bravo, Cartoon Network, CNN, Comedy Central, Food Network, HGTV and more. And unlike any other platform, you’ll be able to control your entertainment using your voice via Kinect for Xbox 360.
“TWC TV is a significant addition to Xbox 360, bringing our customers their favorite entertainment in one place—enhanced TV experience, games, movies, music, sports and entertainment apps,” said Blair Westlake, corporate vice president, Media & Entertainment Group at Microsoft. “Our partnership with TWC enhances all that is available on Xbox 360 today, which will we continue expand. We’re thrilled to offer TWC TV to U.S. Xbox Live members and Time Warner Cable subscribers.”
When the TWC TV app launches later this summer, you’ll be able to download it right from the Xbox Live Marketplace, log-in with your Time Warner Cable credentials and start watching your favorite channels and programs instantly.
Mike Angus, Senior Vice President and General Manager of Video for Time Warner Cable said, “We look forward to introducing TWC TV to Xbox 360 and providing customers with this new viewing experience within the home. We are very excited about Microsoft’s vision for entertainment and the vast possibilities Xbox offers.”
At Xbox our vision has always been to provide all the entertainment people want in one place. With Xbox 360 we have a growing entertainment app portfolio of more than 120 voice-controlled apps, and we are happy to expand with the addition of TWC TV. We are equally excited to deliver new entertainment experiences with Xbox One launching later this year, which will allow you to instantly switch from watching live TV to playing a game with the sound of your voice. We will have more details to share about Xbox One entertainment in the coming months.
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