Rogers is teaming-up with Sprint to bring in-car infotainment and telematics solution to Canadians. Under the deal, auto manufacturers deploying Sprint Velocity in Canada will leverage Rogers’ network to connected vehicles on the road. This in turn will give Canadians access to a “seamless, connected experience on the road.” Connected services including infotainment (news, weather, sports, etc), navigation, climate control, security, emergency services and vehicle diagnostics.
Sprint Velocity combines technical integration with Sprint’s deep expertise in wireless customer experience, customer relationship management and wireless applications. Sprint Velocity is a comprehensive global end-to-end automotive systems solution designed specifically for vehicle manufacturers. Through mobile integration, Sprint Velocity allows automakers around the world to develop and market connected services for cars and passenger trucks. In the past year, Sprint Velocity has delivered an enhanced consumer experience to drivers across the United States. This agreement will enable the extension of Sprint velocity to Canadian drivers as global automakers launch connected vehicles in Canada.
It is estimated that nearly 100 million connected cars will be on the road by 2016, and we’re not surprised that Rogers is looking for its share of that market.
Canada’s market-leading network already powers more than 1 million Machine-to-Machine (M2M) connections, and with this new partnership with Sprint, it is further poised to capitalize on growth opportunities across key verticals including automotive, healthcare, retail and managed services.