BLU Products unveils a pair of low-cost smartphones: Studio 5.3 II and Advance 4.0

BLU Studio 5.3 II and Advance 4.0

BLU Products unveiled a pair of smartphones targeting the North American market.

The first of the two, Studio 5.0 II, packs a 5-inch screen (obviously), 1.3GHz dual-core chip, 5-megapixel camera on the back and HSPA+ connectivity. It will cost $139.00 sans any strings attached. The other device, Advance 4.0, will sell for $89.00, packing a 4-inch WVGA display, 5-megapixel camera with LED flash, 1.3GHz dual-core processor and HSPA support.

In both cases, the phones are powered by processors from Taiwan’s MediaTek, featuring two SIM card slots and running Android 4.2 Jelly Bean.

Founded in 2009, Miami, Florida-based BLU Products designs and manufactures “affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs.” The company said it has sold more than ten million devices in more than 40 countries.

Samuel Ohev-Zion, CEO of the company, said: “BLU Products has seen an unprecedented increase in demand for our smartphone lineup in the United States. We have responded by introducing handsets which will work on every GSM carrier and network in North America, making it easier for consumers looking to purchase a no contract BLU unlocked device, now offering the consumer no limitations when choosing a network service provider.”

Back to top ▴