The wearable technology market is still in its infancy, and one of the greatest challenges is the look of the products you’ll have on yourself all day. Google can try to make Glass as hip as possible but the fact of the matter is, a lot of the wearable tech out there today isn’t terribly appealing. There are a few exceptions to this, and soon the FitBit Flex will be one of them.
Fitbit and Tory Burch have buddied up to make fashionable accessories for the Fitbit Flex. The new line of accessories from the high-end designer is looking to make your Flex look better — by completely concealing it. Now you can have a fashionable trinket to cover up your FitBit Flex and monitor your health in style.
While there are no physical accessories to speak of at the moment, the accessory like will likely come in a variety of style, with the image above a rough sketch of what to expect.
Even if high-end fashion isn’t you’re thing, this is a direction we think will be good for the wearable technology market. Much like the ability to change wristbands on a watch, interchangeable accessories for other wearable tech items sounds like a great idea. Until said wearable tech items can look good out of the box.
Expect to see the upcoming Tory Burch line of Fitbit Flex accessories land sometime this Spring.