MWC 2014: HTC Unveils Mid-Range Smartphones Desire 816 and 610

htc desire

We knew we wouldn’t be seeing the successor to the HTC One at MWC 2014,with HTC opting instead to unveil a pair of mid-range devices, the HTC Desire 816 and the Desire 610. The 816 is being touted as HTC’s “flagship mid-range” smartphone, with the device touting many of the HTC One’s features such as BoomSound, BlinkFeed and Sense 5.5. The HTC Desire 816 is slated for the worldwide market, beginning with a release in China in March and launching globally in April. The Desire 610 will be available in Europe beginning in May.

Check out the specs of the HTC Desire 816 and 610 below.

HTC Desire 816

  • 1.6 GHz Qualcomm Snapdragon 400 processor
  • 5.5 inch 720p display
  • 1.5 GB RAM, 8GB storage, microSD expansion card support up to 64GB
  • Bluetooth 4 with aptX and 802.11 b/g/n WiFi
  • 13 megapixel rear camera and 5 megapixel front facing camera
  • 2600 mAh battery
  • Dimensions of 156.6 x 78.7 x 7.99 mm and 165 grams

HTC Desire 610

  • 1.2 GHz Qualcomm Snapdragon 400 processor
  • 4.7 inch qHD display
  • 1 GB RAM, 8GB storage, microSD expansion card support up to 64GB
  • Bluetooth 4 with aptX and 802.11 b/g/n WiFi
  • 8 megapixel rear camera and 1.3 megapixel front facing camera
  • 2040 mAh battery
  • Dimensions of 143.1 x 70.5 x 9.6 mm and 143.5 grams

HTC REIGNITES THE MID-MARKET WITH 2014 HTC DESIRE PORTFOLIO

HTC Desire 816 is the first of a new breed of mid-range HTC smartphones combining beautiful design and flagship performance for incredible value

Barcelona, Spain, February 24, 2014 – HTC, a global leader in mobile innovation and design, has today unveiled the first model in its ambitious 2014 mid-range portfolio. The HTC Desire™ 816 distils elements of the internationally-acclaimed design DNA of HTC’s flagship HTC One® family, with a vibrant, modern colour palate and quality materials that give the HTC Desire range its own familiar, yet distinctive flavour. Demonstrating HTC’s obsessive focus on incredible design, both inside and out, the HTC Desire 816 packs an advanced feature set that makes it one of the best value smartphones ever introduced by HTC.

“The HTC Desire 816 marks the beginning of an exciting new era for the mid-tier,” said Peter Chou, CEO of HTC. “Incomparably beautiful to look at and hold with the technology and software to match, the HTC Desire 816 challenges everything that people expect from lower cost smartphones. It is bringing genuine choice to the category by delivering stunning design and high-end performance at unbelievable value.”

Beautifully designed, powerful performance
The first edition of the new-look HTC Desire family comes fully loaded with HTC’s iconic dual-frontal speakers and HTC BoomSound™ for incredible audio quality, while HTC BlinkFeed™ keeps users up-to-date with the latest news and social updates on the spacious 5.5 inch screen. Two powerful cameras make the HTC Desire 816 ideal for photography lovers. A 13MP rear-facing camera complete with HTC Zoe™ and automatic highlight videos, as well as a 5MP front-facing camera, make it the perfect device for capturing both the perfect selfie and stunning landscapes in amazing quality.

Powered by a quad-core, 1.6 GHz processor and offering 4G LTE connectivity, the new HTC Desire model offers world-class speed and power and is fully-equipped to keep pace with the most active lifestyles, whether browsing, gaming or switching between multiple apps.

Global Availability
The new HTC Desire 816 will be available in China, running HTC Sense 5.5, from March and will be upgraded to the latest version of HTC Sense via an OTA update upon global retail availability in April. For more information visit www.htc.com.

About HTC
Founded in 1997, HTC Corporation (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.

For more information on HTC BlinkFeed’s ever-growing content partner ecosystem, visit the HTC Blog at http://blog.htc.com/.

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