Apple may be thinking to launch the iTunes app for Android. According to the Billboard report, the Cupertino giant is facing declining revenues from music sales on iTunes and that fact may force it to do unthinkable – support the Android community.
Apple is already supporting other platforms, namely Windows, where its iTunes app has been available for quite some time now. However, bringing iTunes to Android is a whole different matter. After all, this was the “thermonuclear” target of Steve Jobs and Apple is still fighting Samsung in courts over its intellectual property (related to Android).
At the moment, iTunes accounts for some 40% of the U.S. digital music market, but the whole market has been experiencing double-digit declines in recent years. Streaming services such as Spotify, Rdio and Pandora may have a role in this change of hearts, and it’s unclear what Apple could do about it. They do have a free, ad-supported iTunes Radio, but most of the money still comes from the standard single and album sales through the iTunes Store.
There are no doubts that Apple could get new customers by launching an Android app. But how that fits their long-term strategy is a different story. So we’re eager to know – what do you think? Will Apple launch an Android app or not?