Latest Telephia’s findings indicate a strong, 61% year-over-year growth, in mobile game revenues in the U.S. in Q4 2006. During that period, nearly 17.4 million consumers accounted for total mobile game revenues of $151 million. Almost three quarters (74%) of that amount goes to on-portal game downloads, leaving around 26% for off-portal downloads.
In terms of demographics, 65% of all games are purchased by women and 40% of all games are purchased by mobile consumers age 25-36. EA Mobile who leads the on-portal game download market with nearly 28% of total revenue. Gameloft and Glu Mobile share the second tier with 11% each.