Yesterday we reported that Square, the credit card reader for the iPhone, iPod touch and iPad, was being sold by Apple online for $10. Today, Square CEO and Twitter founder Jack Dorsey announced that the credit card reader will be sold by Apple retail stores, too. It’s the same price as you’d find online – $10 – although word is that Square is offering credits or rebates if you visit its site with proof you purchased the device from Apple.
Square is really shaping up to be disruptive in the mobile payments space, and perhaps in general commerce as well. It’s compelling in that anyone with an iPhone, iPod touch, iPad or Android device can use it to accept credit card payments, and Square also charges a flat rate per transaction. This is ideal for smaller businesses who have to deal with varying fees from each credit card company – isn’t it super annoying when your local Greek restaurant or the hardware shop doesn’t accept American Express? – who want to simplify things.
As I mentioned yesterday, this is also great for folks who sell a lot of stuff on Craigslist, offer services (tutoring, language and sports lessons, etc.) and any other activity in which cash or checks usually change hands.
Oh, and if you aren’t digging the white, it also comes in black. Just thought you should know.