Sprint has just announced it’s moving away from offering unlimited plans for all devices but phones starting today. The shift will take the form of new tiered data plans that are in-line with what’s available for AT&T and Verizon. Sprint will be issuing 6GB for $50 per month and 12 GB for $80 per month to all new and existing customers.
Sprint noted in its announcement that its new plans are cheaper than the alternatives at AT&T and Verizon, and technically, they are correct. What was unclear was whether Sprint would match other carriers when it came to a cheaper entry-level data offerings, because now the cheapest data plan is 6 GB at $50 per month. Sprint is also launching new data price points for its tablet and mobile hotspot customers. The new prices are below:
- Tablets-only: $20 per month for 1GB of data
- Tablet Hotspot: $35 per month for 3GB
- Tablet Hotspot: $50 per month for 6GB
- Tablet Hotspot: $80 per month for 12GB
Let’s keep in mind that unlimited data for phones is still safe, but we have to acknowledge that most people are becoming more and more on-edge about when Sprint will cap unlimited data for smartphones. Seriously, the third-largest carrier has capped just about everything and there’s no more fat to trim, except for its beloved unlimited data for smartphones. Sprint has put its reputation on the line when it comes to being the only carrier to offer “true unlimited” data. If the other shoe were to drop, it would surely be the beginning of the end for Sprint.
[Sprint]