BlackBerry announced that BBM for Windows Phone will be available this summer. The IM client will be preloaded with Nokia X Android-smartphone, whereas Lumia owners will have to wait for another couple of months.
“BBM continues to grow in popularity as millions of people use our mobile platform for chatting and connecting with friends or colleagues, and we are very excited that we will soon welcome Windows Phone and Nokia X users to the BBM community,” said John Sims, President, Global Enterprise Solutions at BlackBerry.
The press release goes on to say that Windows Phone and Nokia X customers will soon have access to a “comprehensive suite of messaging and collaboration features,” including BBM Chats, BBM Groups, BBM Voice and BBM Channels. The application will offer personalization options, one-click sharing and emoticons.
While that’s all nice, we’re still unsure whether launching a Windows Phone client will help BBM compete with other messaging platforms that have a much bigger following. What do you think?