It was back in February when we first talked about a service for pregnant women and new moms, Text4Baby. Now they’ve announced that 50,000 women have registered for the service and who received over 2 million English and Spanish text messages.
According to text4baby’s enrollment numbers, 95% of participants would recommend the service to a friend. 65% of the enrollees are pregnant while 34% have new infants. The service is most used in California, Texas, Florida, New York, Virginia and Illinois.
Anyone can sign-up for Text4Baby for free by simply texting “BABY” or “BEBE” (for Spanish) to 511411 to receive three text messages each week that are timed to her due date or her baby’s date of birth.
Text4baby is formed as private-public partnership with most of U.S. major carriers participating alongside the Department of Health and Human Services, the Department of Defense Military Health System and the White House Office of Science and Technology Policy. Moreover, the service is supported and sponsored by many other companies and NGOs.