ABI Research is out with a new study, this time dealing with mobile video services. According to the research company, revenue from such services — which BTW include video telephony, video messaging, video sharing, video-on-demand, VoD downloads, and “other” video services — is expected to top $2 billion worldwide in 2013. Video sharing will be a small portion of this revenue while video telephony, video messaging and video-on-demand will account for the largest share.
This year, mobile video services reached about $121 million, but the growth curve is very steep. Demand for mobile infotainment along with the 4G network rollouts are seen as key drivers of the growth.
However, there are few factors that may limit the uptake, such as the lingering global recession that may affect consumption patterns, especially in industrialized nations. Moreover, the mobile video services’ business models are still immature and imperfectly matched to consumers’ preferences.
ABI suggests that mobile operators shouldn’t settle for the “dumb pipe” model, but work with service providers and leverage strategic ecosystems to get their slice of the pie…
As usual, you can get more information from ABI Research’s website.