Nomad Editions is a new media company that fights for the eyeballs of the iPad users. Their goal is to launch a series of weekly magazines, each of which will take 20 to 40 minutes to consume.
Former Newsweek President Mark Edmiston is the man behind the project, which celebrated its official launch at a press event at the New York Library Hotel on Tuesday afternoon. During the event, Edmiston unveiled the first batch of magazines, including Real Eats (food), Wide Screen (film), Wave Lines (surfing) and BodySmart (health).
Unlike Rupert Murdoch’s forthcoming iPad newspaper The Daily, Nomad won’t have a full-time staff of writers. Their business model is to hire freelancers who contribute content in exchange for a share of the subscriptions revenue.
As far as I’ve understood, each Nomad publication will cost $6 per 90 days or $24 per year, which is not that much presuming the content is solid. A free trial option will also be available.
In terms of technology used, Nomad relies on a Treesaver template that renders app-like reading experiences in desktop, tablet and mobile browsers.
Money wise, the company has raised about $1.5 million so far from family, friends and angel investors. The goal is to raise a little more than $2 million altogether…
[Via: mashable]