The Big Game is over and New York Giants fans are probably still celebrating but Google is back to work, dropping some knowledge about what were the popular searches during the Super Bowl. There were a lot of searches about Madonna, Tom Brady and more but what really interests me is the shift to mobile once the game kicked off.
Google said that 41 percent of people turned to their mobile devices during the game to look up information about Super Bowl commercials and that rose from 25 percent before the game. The search giant didn’t explain why but I’m pretty sure I know: most people don’t want to be using a laptop during the game but there’s nothing wrong with pulling out your smartphone to get some more information.
Did you use your phone during the game to look up a Super Bowl ad? Check out the infographic below and let us know your experiences in the comments.
[Via Google]