If there’s something more annoying than banners that would be full-screen ads. However, this type of advertisement apparently works like a charm, according to Greystripe, a division of ValueClick. In fact, the mobile ad network says that their data shows that full-screen mobile ads earn developers and publishers 5 times more than banner ads.
Looking through all campaigns running in its network over two months’ time, Greystripe learned that this sort of ads earn some unnamed developers as much as $1,330 in daily revenue and up to $24,811 in monthly revenue.
The company goes on suggesting it’s not only a friend to advertisers, but to publishers and developers as well, with the latter group finally earning real money through their mobile websites and apps…
You can’t beat the numbers, but you also can’t beat the fact that full-screen ads suck. Still, if you’re a developer looking to squeeze some additional cash out of your mobile app(s) and website(s), hop over to this page to sign-up as a Greystripe publisher/developer.