IntoMobile

Breaking news, information, and analysis on the latest mobile phones and mobile technology

Open NavigationOpen Search
  • Home
  • Platforms
    • iOS / iPhone OS
    • Android
    • Windows Phone
    • BlackBerry OS
  • Hardware
    • New Hardware
    • Tablets
    • Reviews
    • Rumors
  • Carriers
    • AT&T
    • Sprint
    • T-Mobile
    • Verizon
  • Manufacturers
    • Apple
    • Samsung
    • HTC
    • LG
    • Motorola
  • Best VPNs
  • Best AI Tools

Apple’s iPhone 18 Pro launch is in trouble before it even starts

August 7, 2026 by Dusan Belic - Leave a Comment

Share on Twitter Share on Facebook ( 0 shares )

Apple is reportedly sitting on more than $1 billion worth of finished A20 Pro chips that can’t ship inside any phone yet, because there simply isn’t enough RAM to go with them. That’s not a minor logistics hiccup. That’s a serious problem, and it’s happening just weeks before Apple’s expected September event.

According to Notebookcheck, the information comes from analyst Tim Culpan, who says chip supplier TSMC has millions of Apple A20 Pro processors ready to go with nowhere to go. The bottleneck is DRAM. There isn’t enough of it available to pair with those chips at the scale Apple needs for a global iPhone launch. Apple apparently tried to bring Chinese memory maker CXMT into the supply chain to ease the pressure, but negotiations fell apart over pricing. So Apple is still leaning entirely on its usual trio of SK Hynix, Micron, and Samsung.

Here’s the bigger problem with that. All three of those suppliers are increasingly shifting their production capacity toward server-grade memory, which pays better than consumer DRAM. AI infrastructure is sucking up memory supply right now, and smartphone makers are lower on the priority list. It’s a trend that’s been building for a while, and the iPhone 18 Pro is now caught directly in the crossfire.

This isn’t just theoretical pressure either. The MacBook Air already ran into stock problems because of the same shortage, with units becoming difficult to get on short notice. That’s a real-world preview of what could hit iPhone buyers in September if things don’t improve fast.

So what does this mean for the launch? There are two likely outcomes. Apple could delay the announcement, which feels unlikely given how locked-in the September iPhone cycle is at this point. Or the phones launch on schedule but supply is thin, meaning anyone who doesn’t pre-order immediately could be waiting weeks to actually get one. Neither option is great for a product line that already has bad news attached to it. Pricing rumors have the iPhone 18 Pro starting around $1,399, and the Pro Max is reportedly facing production costs that are $300 higher than the previous generation. Add supply constraints on top of that, and launch day could be genuinely rough.

To be fair, Apple has dealt with supply crunches before and managed to pull off successful launches anyway. But this situation is a little different because the chip shortage is coming from outside Apple’s direct control. The A20 Pro is already made. The manufacturing problem is solved. The hold-up is RAM, a component Apple doesn’t make itself and has to compete for on the open market like everyone else.

The iPhone 18 Pro, Pro Max, and the rumored iPhone Ultra are still expected to be major upgrades with better cameras, larger batteries, and new display tech. The hardware ambition isn’t the issue here. Getting those phones into customers’ hands on time is.

Share on Twitter Share on Facebook ( 0 shares )

Back to top ▴

Back to top ▴

Follow IntoMobile

38k
36k
4k
13k
12k

Most Recent Posts

  • Apple’s iPhone 18 Pro launch is in trouble before it even starts
  • Mint Mobile just made every single one of its plans $15 per month
  • ColorOS 17 closed beta opens up for more OnePlus, Oppo, and Realme phones
  • Samsung Galaxy S26 FE spotted at FCC with a Qualcomm chip nobody expected
  • Samsung’s new foldables just broke their own pre-order record

Get Updates Via E-Mail

  • This field is for validation purposes and should be left unchanged.

About IntoMobile

  • About IntoMobile
  • Contact IntoMobile
  • Send us News Tips
  • Privacy Policy

Social Links

  • IntoMobile on Facebook
  • IntoMobile on Twitter
  • IntoMobile on Google+
  • IntoMobile on YouTube

Copyright © 2006-2021 IntoMobile. All rights reserved.