T-Mobile is Sony Ericsson’s main partner in the U.S. and now we have the two companies launching the mid-range clamshell, Equinox, on October 28th. Specs wise, there’s GPS on board, quad-band (850/900/1800/1900 MHz) GSM and dual-band (2100/1700 MHz) HSDPA radio, 3.2-megapixel camera, 2.2-inch QVGA screen, Bluetooth, FM radio, YouTube client, and so on. The key differentiating point of the Equinox is its “eye-catching night effects” feature that allow users to set different “pulsating light effects” for their favorite contacts. Kinda nerdy, don’t you think?
Anyway, to celebrate the launch, Sony Ericsson engaged its sexy ambassador, Maria Sharapova, who will make an appearance at the grand opening of a new T-Mobile store in Los Angeles on October 31st. At the event, the Swedish-Japanese company will hold a Maria Sharapova look-a-like contest, with prizes including Maria-style VIP treatment for a day, Sony Ericsson Equinox phones and Sony’s VAIO computers.
In addition, Sony Ericsson is organizing “Get Your Glam On” sweepstakes beginning November 9th. The winner of the contest will get a trip to Los Angeles to meet Kim Kardashian and receive the makeover from her personal glam squad…
[Image from UnwiredView]