By: Ben Robinson, IntoMobile Friday, May 23rd, 2008 at 9:44 AM
…but probably not in the way you are thinking…
Industry adviser Analysys Mason has just produced a report called “Critical Ingredients of Mobile TV” – and says that there are alternatives (see, I bet you thought they were implying Mobile TV could be done over GPRS or similar!) to 3G networks – apparently like femtocells and WLAN. They also say that operators should bear in mind sideloading…
The report’s author, Dr. Alastair Brydon, gives the iPhone as an example of Mobile TV without the need for 3G – I am not even going to comment on that one, I’ll leave it to our readers
Other findings from the report are:
DVB-H trials have shown significant indoor usage of mobile TV services
Sideloading can be a highly effective way of delivering content that is not time-critical
Operators that are unable to deploy broadcasting networks could potentially deliver a compelling proposition without filling up the capacity of their 3G networks
So, readers, what do you make of those insights…..?
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.
Samuel
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