Disqus
Mobile advertising marketplace AdMob recently released metrics on their iPhone ad unit. The results are stunning, to say the least:
- Since the announcement of the iPhone ad network in July 2007, AdMob has served over 249 million ads worldwide.
- In June, AdMob served 51.8 million iPhone-optimized ads Worldwide, a 32% increase from the 39.1 million ads served in May. Of all the ads during the period, 34 millions were served in the US, a 31% increase from the 25.9 million ads in May.
- The most traffic on the iPhone has come from United States, Philippines, United Kingdom and France.
- Major advertisers that have run iPhone ads exclusively with AdMob include Land Rover, Jaguar and Fox.
iPhone ads served through AdMob include such features as the store locator with integration of Google maps, click to call, and click to play video.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
