Disqus
Orange has boosted it’s Mobile TV packages in an effort to get more people using it. The MNO has added 3 Setanta Sports channels, and ‘Channel 5′ (the 5th terrestrial channel in the UK) to it’s ‘Max Pack’ – along with dropping the price to £8.99/month.
Orange Max Pack currently features around 25 channels including content from Adult Swim, Channel 4, Disney, FHM, ITV1 and ITN. Sky News and Sports channels are available in a separate pack priced at £5 per month.
Orange hasn’t released subs figures for it’s Mobile TV service, but says that “it recorded 87% growth of total viewing hours on Mobile TV between November to January“.
[Via: New Media Age]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
