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Nokia announced a new offering to let advertisers target their mobile campaigns to consumers in 10 major metro areas of the United States on the Nokia Media Network.
The Nokia Media Network’s Metro Targeting maximizes the return on advertising investment for national and large regional advertisers by serving ads to mobile users in specific geographical areas. Metro Targeting makes local advertising easy by enabling brands to tailor mobile ads to their desired audiences in key metro areas.
Metro areas that are supported for targeting include Atlanta, GA; Boston, MA; Chicago, IL; Dallas-Ft. Worth, TX; Los Angeles, CA; Minneapolis-St. Paul, MN; New York, NY; San Francisco-Oakland-San Jose, CA; Seattle-Tacoma, WA; and Washington, DC.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
