Disqus
The Register is carrying a story that BT (which used to basically own all the landlines in the UK!) is considering going Mobile again – probably as some part of an MVNO-style setup with Mobile OpCo’s 3 and T-Mobile.
The story comes from a Guardian report, which also mentions that discussions are still at a very early stage. As some of you will probably already know, BT has been Mobile a number of times before – previously with Cellnet (which spun off to become O2), and recently with it’s home/mobile broadband package.
Wow – if BT goes Mobile again, they are going to have to do some SERIOUS product differentiation – the Mobile market is already awash with Operators, propositions, and devices – so what could they have up their sleeve that might make them stand out? Answers on a postcard….
[Via: The Register]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
