Both iPhone and BlackBerry have some pretty basic Facebook applications available, but the king of the social networking hill wants to really dig into the mobile demographic after announcing 13% of their users access services by phone. New features they’re looking to pump out include profile picture caller ID, as well as address book synchronization. Facebook’s Phonebook service hasn’t been around for too long, but it only makes good sense to integrate with mobile. Personally, I’m using a roundabout Facebook-to-Outlook-to-BlackBerry syncing process to get my friends’ latest profile pictures and birthday reminders on my Bold, but it’s very clunky, still doesn’t get phone numbers and has to be updated manually. Nokia is in talks with Facebook on how to get involved, and as we know, the Palm Pre will be working very closely with Facebook.
[via Bloomberg]
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement.
With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.