By: Ben Robinson, IntoMobile Sunday, March 8th, 2009 at 5:07 PM
Well it’s not all doom and gloom in UK retail areas it seems – Mobile Today is reporting that Mobile retailers are taking advantage of cut-price leases in shopping areas! Apparently Vodafone, Virgin, and Orange are amongst the various mobile frms using the drop in charges to help them expand.
Interestingly, some believe that there are already too many Mobile shops, and more at this moment in time isn’t going to help things. My personal experience is that th preponderance of Mobile retail outlets varies massively between areas – with some saturated, and others just not served at all.
Each of the Operators mentioned above is intending to open between 30 and 50 stores soon, which are solid numbers – as I said though, lets hope the geographical distribution of them is not exacerbating existing saturation, or missing out areas that are in need of a shop.
Good news from a UK retail perspective though, what with all the negative news recently….
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.