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Yahoo is reportedly in talks with Vodafone about the distribution of its mobile search client in Europe. Although no contract has been signed yet, if this goes through Yahoo would be a default search engine on all phones sold by Vodafone, hence replacing Google, which contract expires this year.
Both Yahoo’s and Vodafone’s representatives declined to comment the news. All we got were Yahoo’s Zealous Wiley generic words that the company is in talks with “a number of operators around the world, including Europe.”
To put things in perspective here are few facts:
- Yahoo has already several mobile deals in place, including agreements with T-Mobile, AT&T and O2.
- In 2006, Yahoo and Vodafone signed a contract for Yahoo to sell advertising on Vodafone’s handsets in the U.K.
- Vodafone has a market value of $87.5 billion, while Yahoo is worth $17.8 billion. This should show you who deals the cards in this game.
We’ll see whether something will come out of this.
[Via: Bloomberg]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
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