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VisitBritain releases multi-feature app for tourists

Categories: Applications, UK News
By: , IntoMobile
Wednesday, March 25th, 2009 at 5:25 PM

VisitBritain (which is the national tourism agency) is now offering a free app for tourists and visitors, according to pocket-lint.com

The app gives UK street maps, a London tube map, whats-on guides, and then the usual accomodation and weather info – along with discount vouchers – so we are basically saying it’s quite replete with info!

As they put it very nicely:

You can now get loads of our top website information including destinations guides, maps, attractions, events and accommodation listings live and completely free to your mobile phone. Bye bye guidebooks!

To access Britain’s largest online directory of destination guides and quality-assessed accommodation providers direct from your phone, simply go to http://www.mobiexplore.com/visitbritain and download the free mobiEXPLORE UK mobile application.

Once you’ve got mobiEXPLORE UK on your phone you’ll be able to view UK maps including street maps and transport maps like the London Underground map. You’ll also be able to search local ‘what’s-on’ guides and lists of the best local restaurants and hotels, access real time weather reports and receive discount vouchers. And you can do all this from your mobile phone, which means no more carrying around heavy guidebooks.

Easy-to-use, mobiEXPLORE UK with VisitBritain.com offers you up-to-the-minute news on the best places to eat, drink, sleep and visit – all at the push of a button. It gives you best parts of traditional guidebooks combined with internet search in the palm of your hand.

What a great idea! I was just using a London Tube app today on my iPhone – it was genuinely useful, and if (a) the data and (b) the presentation of the data in this new app are good, then it’s goodbye to the wads of paper people would traditionally print out. 

Again, if you want to check it out, go here.

[Via: pocket-lint.com]

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About The Author

Ben Robinson

Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.