Holiday Gift Guide »

Palm takes on former Apple creative mind as SVP

By: , IntoMobile
Tuesday, August 4th, 2009 at 5:39 PM

jeff-zwernerPalm has a new Senior Vice President of Brand Design. Meet Jeff Zwerner, a two-time Apple employee tasked with helping shape Apple’s design aesthetic. As part of Palm’s push to take on the likes of Apple and the iPhone, Zwerner brings his experience as Senior Art Director and Creative Director for Packaging to Palm’s table.

The Palm Pre-maker has been on a hiring stint recently, scooping up former Apple employees to stock its engineering and executive ranks. As Palm continues to redefine itself as a hip and modern smartphone manufacturer, we’ll probably see more formare Apple hires at Palm. Zwerner should round out Palm’s new talent-package, helping to guide the Palm brand through new waters charted by the sleek and desirable Palm Pre.

[Via: PreCentral]

SPONSORED MESSAGE
Get free domestic and international calls and texts to anyone with the Vonage Mobile app available as an iPhone calling app or Android calling app.

About The Author

Will Park

Will hails from The City of Angels - Los Angeles, California. He spends his time playing with his numerous gadgets and looking forward to seeing what future holds for mobile technology. An avid promoter of a fully "digital" life, he promotes the widespread adoption of truly mobile, paper-less living. He dreams of the day when he can go completely digital. No more snail mail, paper receipts, bound books, notepads/spiral notebooks, credit cards, hard currency. He's a digital warrior - fighting for the converged life. He is an idealist and a realist - he has a perfect view of what the world should be but knows that the world is not perfect. Can we ever hope to see Will's dream become reality? We'll see...