Facebook continues on its path toward mobile domination, as the world’s largest social network has just made it easier for feature phone users to access its site and some of these will be without data charges.
The new Facebook feature phone app makes the social network more accessible for various devices that may not have a touch screen like the iPhone or Android handsets. On its blog, the company said:
Today, we’re launching a new mobile app to bring Facebook to the most popular mobile phones around the world. The Facebook for Feature Phones app works on more than 2,500 devices from Nokia, Sony Ericsson, LG and other manufacturers, and it was built in close cooperation with Snaptu. The app provides a better Facebook experience for our most popular features, including an easier-to-navigate home screen, contact synchronization, and fast scrolling of photos and friend updates.
The interesting part about this feature phone app is that 14 mobile operators (none in the United States) will be offering free mobile data to access the social network for the first 90 days. This is similar to the 0.facebook initiative we saw last year.
The move appears to be done in connection with Snaptu, which has been best known for bringing widgets and apps to feature phones.