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RIM loses first round in BBX trademark fight, changes OS name to BlackBerry 10

Categories: BlackBerry OS
By: , IntoMobile
Tuesday, December 6th, 2011 at 10:22 PM

RIM wanted to break away from its conventional naming scheme and call its next generation operating system BBX, but it can’t. A federal court in Albuquerque granted BASIS International LTD a temporary restraining order that prevents RIM from using the name. RIM responded by announcing that “BlackBerry 10 is now the official name of the next generation platform that will power future BlackBerry smartphones!”

This may come as a surprise to some, but RIM had little choice in the matter. The Waterloo company was forced to drop the BBX name to comply with this ruling.  What this means for the future of BBX is unknown, but it appears that RIM is conceding defeat after this early loss.

[Twitter via Engadget]

About The Author

Kelly Hodgkins

Kelly spent the last four years covering mobile technology at places like BGR, Gizmodo and The Unofficial Apple Weblog. Before writing, she spent a few years working with and teaching others how to use Adobe Flash and Macromedia Director. Even earlier than that, she spent several years as a Ph.D student in Microbiology. When she's not writing, she can be found fishing the lakes and hiking the mountains of Western Maine with her husband and tribe of children. You can follow her on Twitter @kellyhodgkins.