iPhone app developers have been updating their apps to sing along the latest version of iOS. Now AdMob, Google’s mobile ad service, is doing the same, updating its SDK for iOS developers.
Version 6.2 of the Google AdMob SDK adopts Apple’s new Identifier for Advertising (IDFA) on devices running iOS 6. To ensure high quality ads and minimize publisher revenue impact, AdMob will be offering a single SDK — SDK 6.2 will continue to use the unique device identifier (UDID) for devices running iOS 5 and below. And once most users and apps transition to iOS 6, the usage of UDID will be phased out.
If you’re an app developer using AdMob to display ads in your apps, you’re advised to update by grabbing the latest version of the SDK from here. For full technical details of this release, check out this post on the AdMob Ads Developer Blog.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do.
In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application.
Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.