Nabbit, the service/application that allows users to tag (“Nabb”) anything they hear on the radio for later listening, is joining the “iPhone wave” by releasing its native iPhone app.
Here’s how it works:
Using the GPS capabilities of the iPhone, Nabbit will sense your current location and load the radio stations available in that market. You can then “tune in” to the station you are listening to by dragging the radio dial. Nabbit will display information about the song or ad that is currently airing. Press a button to Nabb the song or ad. Nabbit saves the information about the song or the ad on your iPhone. Saving the information on the iPhone allows users to download the Nabbed songs or google ads at a time when it is convenient for them.
In addition to providing service for users, Nabbit is also working with advertisers. The idea is to create special offers for the end users using the Nabbit Ads platform. Campaigns created this way could integrate radio, mobile, online and viral advertising mediums.
Finally, it’s important to add Nabbit works with just about any mobile phone. The application is also available in a browser-based version or as a Java ME application. Alternatively, users can send text message with the frequency of the station they are tuned to and Nabbit will text them back with information about what is currently playing. Nabbit will automatically register the texting user at Nabbit.com, save their Nabbed content, and text them back with the userid and password required to retrieve and view the content…