AT&T is ramping up its NCAA March Madness mobile offerings to provide users with an exclusive access to all things NCAA basketball via MEdia Net NCAA March Madness mobile portal. The content available on AT&T’s NCAA portal includes such information as top men’s tournament news stories, scoring updates, polls and NCAA basketball trivia, as well as access to exclusive video highlights from every game. Hoops fans will also be able to watch expert bracket analysis, on-court interviews and the greatest championship moments video footage.
In addition, the NCAA March Madness portal also features the AT&T 2008 Bracket Challenge, which allows users to make, track and manage their tournament bracket from their mobile phones. Customers participating in the Bracket Challenge will compete against each other for a chance to win $10,000.
Finally, for the fourth consecutive year, AT&T is giving fans a voice in selecting the winners of the 2008 Naismith Trophy, though SMS votes will account for 25% of the selection process…
Like it? If you’re on AT&T simply launch MEdia Net and then visit the main sports home page. There is no subscription fee to access the portal, but standard MEdia Net data-usage charges apply. Plus you’ll need an unlimited data package to access video content… More information is available from here.