M:Metrics has recently released some interesting stats how music phones have penetrated the UK market.
According to the study there are 220 mobile phones in the country that can play music, representing 40% of the overall mobile phones marketshare. Ten music-enabled mobile phones account for almost half of mobile music consumption. Not surprisingly Sony Ericsson Walkman-branded devices are dominating the marketplace.
Music listening on key UK musicphones : Jan 2007 | ||
Device Model | % of music handsets |
Total UK owners |
Sony Ericsson W850i | 67% | 373,713 |
Sony Ericsson W810i | 59% | 709,433 |
Sony Ericsson W800i | 52% | 404,116 |
Nokia N80 | 51% | 229,700 |
Nokia N73 | 48% | 304,104 |
Sony Ericsson K800i | 46% | 879,901 |
Sony Ericsson W300i | 45% | 195,975 |
LG KG800 Chocolate | 42% | 370,412 |
Samsung E900 | 38% | 594,912 |
Sony Ericsson K750i | 35% | 792,681 |