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Sprint’s Palm Treo 800 Gandolf will be launched as the Palm Centro

August 17, 2007 by Will Park - 5 Comments

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Rumors should be taken with a grain of salt. We speculated that the new Palm Gandolf could hit the US as the  Palm Treo 800. But, it seems that Palm is going to do away with the “Treo” moniker all together. Andrew over at Treonauts got the chance to sit down with the new handset at a recent Sprint press event. Apparently, the Palm Gandolf will be launched as the Palm Centro, not the Palm Treo 800.

The Palm Centro will be marketed towards “a younger demographic, new to the smartphone space.” The Centro will be the smallest mobile phone to run the Palm OS yet. And, as such, the screen and keyboard will be tiny (we hear that it’s actually painfully small). The Centro will rock a small, square screen and an EVDO connection.

Palm Gandolf Treo 800 will be the Palm Centro

Availability is not yet known, but we expect that the Palm Centro will  be launched at a $99 (with contract, of course) price point, on a 90-day exclusive with Sprint.

Why don’t they just call it the Palm Treo Centro? Well, if Palm is aiming at a younger demographic, it might do them well to get away from the stodgy Treo brand and try to market a more youthful, less business-oriented brand. Because, what comes to mind when you think “Treo?” Nothing that would appeal to the youthful-set, right? But, get rid of the “Treo” name and sell it for a penny shy of a C-note, and you’ve got the young and hip crowd’s attention.

Stay tuned, we’ll keep you updated.

[Via: Treonauts]

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