O3SIS launched the new version of its device client suite. Based on OMA DS (SyncML), Java and IP-Push industry standards, O3SIS’ new offering enables users to synchronize all types of multimedia contents from and to mobile devices. The Clients also fully support push-email capabilities of today’s smartphone platforms like iPhone, Blackberry, Android, Windows Mobile and Symbian; and can be also used for backup purposes.
O3SIS’ offering is geared toward operators, which will be able to “strengthen their value proposition” for the most valuable target group – smartphone users. In that sense, potential partner-operators can also leverage O3SIS for mobile advertising.
Not exactly end-user related, but interested nonetheless. The idea here is to provide operators with tools that will make them smart pipes, as opposed to dumb pipes. Not that they can ultimately avoid becoming “dumb pipes” — it’s just that with this kind of services operators could prolong the period they’re not used like today’s ISPs, providing real value to their customers.