Some time ago we talked about Greystripe’s unique proposal to offer free iPhone app developers guaranteed download for 99 cents per download. Now we have some campaign results to share.
The program was offered to the first 200 developers who signed up and included such brands as Kraft, Chorus and PlayMesh. All campaigns reached their download targets, and the big winner is PlayMesh’s iFarm, which has received a 56% conversion rate on clicks and has been downloaded more than 60,000 times. Unsurprisingly, this helped push iFarm to the number one spot in AppStore’s free app rankings.
Great win for Greystripe. However, it’s important to note here that now they’re not competing with AdMob only, but with their new owner – Google, and that’s completely another story. We at IntoMobile will keep our fingers crossed for the little guy. Always. 😉