Over the next five years, the number of mobile and/or tablet gamblers will increase by 100 million, meaning that 164 million people will either place a bet, visit a mobile casino or buy a lottery ticket on their device in 2018.
According to Juniper Research, the strongest growth would come from the North American market.
Although growth has been slow in the US since the DoJ ruling in 2011, the number of users in the region is expected to pick up sharply from 2014 onwards. This will occur as states which have not yet fully legislated on remote gambling make progress following successful services launching in Nevada and New Jersey. In addition, inter-state poker is likely to become a reality in the medium term, further driving mobile/tablet gambling usage.
The majority of online gambling users would be switching to mobile gambling from desktop services as many features work better on a mobile device than a PC, while providing a “more immersive and convenient gambling experience.”