What the heck is U.S. Cellular up to? The sixth-largest U.S. carrier is teasing something it’s calling The Belief Project and it could something relatively big.
U.S. Cellular has a countdown clock going for an announcement for the first day of October and the text on the site suggests it will be making some changes to how it charges users.
The Belief Project is coming,” U.S. Cellular says. “The clock is ticking. The time is near. On October 1, the wireless world will get a long overdue wake-up call.”
What is U.S. Cellular going to do? We haven’t heard much but the poll it has on that site suggests it may be ending contracts. Rival MetroPCS has shown that the prepaid model can be a success and it actually recently passed U.S. Cellular in terms of overall subscribers.
There’s also some clues that upgrading handsets will be less expensive but I don’t know how the company can pull that off while ditching long-term contracts and still having attractive handsets like the Galaxy S.
Also, look for the carrier to offer 24 hour live customer support and it could also ditch early-termination fees.
We’ll know a lot more in a few short hours, so keep it tuned to IntoMobile.
[Via The Belief Project]