
Orange is launching People Projects, a new Facebook application that lets people communicate with their social network and create groups online that want to support, or be part of community projects. This is in line with Orange’s “brand vision” ( which is “Together we can do more”).
The new service encourages web users to discover a number of projects or initiatives where they are based, get in touch with the project owners or other volunteers, and communicate with one another. It also lets the groups demonstrate their achievements and share them with the world. Starting in the UK and France, People Projects is an application developed for social networks (with Facebook leading the way), as well as its own supporting site:
Facebook app: http://apps.facebook.com/people-projects/
Website: http://www.peopleprojects.orange.com/home
The Facebook application enables web users to manage and fulfill shared projects, whether they are personal or community-focused (e.g. holding a neighbourhood picnic or organising a charity event).
From today, all web users registered on Facebook are able to download the People Projects by Orange in order to create their own project and invite people to take part. In the future, Orange will offer the application on other community networks in addition to Facebook. Initially available on the Web, People Projects by Orange will later be released for the mobile.