Disqus
3 Italia have been selected by Juniper Research as winners of the Mobile TV category at this year’s Future Mobile Awards.
Here’s the crunch-data: ARPU for DVB-H subscribers is apparently 60% higher than for the market average in Italy – those are some GOOD numbers, and lend weight and credence to the assertion that Mobile TV IS a revenue-generator.
3 Italia’s CEO commented on the win, and within this comment came a statement about becoming an “integrated fixed-mobile” publisher – essentially hitting the convergence nail right on the head.
Whilst on the subject, check out 3′s DVB-H handsets:
These sorts of stories make me happy – they talk about cutting-edge technology, leading content providers, and provide data to back up the forward-looking statements. As such, 3 Italia get the Ben rating of:
…. for innovation and effort in Mobile TV!
For those of you who want to take a further look at 3 Italia’s offering, check this and this out.
[Via: 3G.co.uk]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
