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AT&T preparing to launch MEdia Mall 2.0

Categories: Announcements, AT&T, Content
By: , IntoMobile
Thursday, March 20th, 2008 at 3:55 AM

MEdia Mall 2.0

AT&T has unveiled plans to redesign its mobile content store MEdia Mall to make it user friendlier and more personalized. Some of the new features AT&T customers should expect are ringtones preview, screenshots of games and graphics (before purchasing), as well as customer purchase recommendations. According to the official release:

AT&T’s MEdia Mall 2.0 is designed to be the ultimate source for personalizing your AT&T wireless phone. Like its predecessor, MEdia Mall 2.0 will feature more than 90,000 choices from more than 115 different content providers. MEdia Mall 2.0 shoppers are just a click away from even more content with millions of additional full track songs, available from Napster Mobile and eMusic. From the “Ringtones” page, customers can click on the “Full Track Music” link to shop for music from capable handsets.

Want to learn more about MEdia Mall 2.0? Preview is available from here.

And for the record, since launching in December 2004, millions of customers have visited MEdia Mall (1.0), generating more than $1 billion dollars in sales along the way.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.