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Mpowerplayer has announced that it has surpassed a milestone of 12 million mobile game demos, played by over one million consumers. Users have embraced Mpowerplayer’s PC-based try and buy storefront solution.
As the PR goes on to say:
“We’ve brought the iTunes approach to mobile gaming,” said CEO Michael Powers. “Now everyone can easily find and try mobile games right from the comfort of their PC.”
The Mpowerplayer idea is that consumers browse and play the mobile game on their PC before purchasing it. Users can also share their favourite picks, introducing a social networking element also.
If you want to take a closer look, you can do so here. I checked out the solution, and it basically starts up the Java engine (if you have it installed) on your PC – once that’s done, you can play an emulation of the various games – I came away reasonably impressed. Certainly if I wanted to see a game running before I bought it, this would be a good way to do it…..
[Via: IGN]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
