Disqus
Research by Orange has shown that texting is on the way out – appraently when peopel start using Mobile-IM, they reduce their use of text messages:
“Of every 100 messages – including texts, emails and picture messages – sent by users without mobile instant messaging from their mobile phone or computer, 38 are text messages. Once consumers start using mobile instant messaging, the number of texts falls to 23 per 100.”
One of Orange’s portal heads stated that older people continue to use text messaging, and even in the face of the research, text is still alive, with Orange Customers sending an average of 1.3bn texts between November and January.
So, looks like I am old since I use text – also looks like, from the stats, that I am helping to make Orange very profitable!
[Via: textually.org]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
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