By: Ben Robinson, IntoMobile Friday, May 16th, 2008 at 4:21 PM
Phones 4U, which is a popular highstreet retailer in the UK, is apparently facing an investigation for alleged misselling, according to the FT. Phones 4U has over 440 stores in the UK, generated sales of £755mn in 2007 – as you can see then, a major player…..
Ofcom, the UK Telecoms regulator, has said that it has had numbers of complaints about misrepresentation, hidden charges, and so-called “cashback” offers, which have proved to be unclaimable.
Ofcom has said it will provide a judgment on it’s findings within 6 months – and Phones 4U has said it will comply with all requests for information.
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.