Deutsche Telekom gets shot down in Magenta-lawsuit

Telia wins lawsuit over Magenta T-Mobile logoExcuse us if we have a hard time keeping a straight face on this one.

It seems that Deutsche Telekom, T-Mobile’s parent company, has lost its lawsuit against wireless carrier Telia over the use of the color Magenta in their logo. The Danish Eastern Regional High Court today shot down Deutsche Telekom’s push to keep Telia from using the T-Mobile’s trademarked Magenta color in its logo.

Apparently, Telia and T-Mobile don’t directly compete in the same market. And, the shade of Magenta that Telia is using is ever so slightly different – just different enough to keep Telia out of hot water.

Here’s the kicker. In a seeming karmic-backfire to Deutsche Telekom, the High Court ruled that they’ll have to pay Telia’s legal fees – to the tune of 1.5 million kroner ($316,188).

So, how’s that color-trademark treating you, T-Mobile? We thought so.

[Via: Engadget Mobile]

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