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7-Eleven Inc, the purveyors of US convenience stores, have seen success with their MVNO offering in the US and Canada, and have now decided to roll-out in Singapore. The offering is called “7-Eleven SpeakOut Wireless”. Given the plethora of stores in Singapore, 7-Eleven will launch in 400 stores, and will feature free night and weekend calls. The service uses the 3G network of M1 Singapore.
The 7-Connect prepaid “Free Nights and Weekends” plan will also offer rates as low as 8 cents per minutes, 5 cent local two-way text messaging, 15 cent global two-way text messaging, free caller ID, voicemail, call-waiting and conference calling, the ability to carry forward unused minutes, for $30 per month.
This is an interesting one, given that the MVNO world has been on a bit of a downer recently, with operator after operator closing down. Let’s see what happens….
[Via: RCR Wireless News]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
