Disqus
Running low on laptop battery here at the BlackBerry Developer Conference Day 2 Keynote, but here’s the straight goods on RIM’s answer to Google’s Android Market and the iPhone App Store.
- RIM plans to launch the application storefront in March 2009; BlackBerry application developers can begin submitting their applications and content for inclusion in December 2008.
- The storefront will allow developers to set their own prices for applications; developers will retain 80 percent of the revenue generated from their applications.
- RIM is working with PayPal to provide consumers with a convenient and trusted way to pay for applications within the new application storefront, right from their BlackBerry smartphone.
- Organizations that have deployed BlackBerry® Enterprise Server or BlackBerry® Professional Software will retain control of what applications can be downloaded
- RIM is also working with its carrier partners to provide carrier-customized, on-device application centers. RIM has already worked with carriers successfully to provide this type of on-device distribution system for individual software applications, such as the popular Facebook for BlackBerry Smartphones application.
- RIM is already working with carrier partners on plans to roll out the BlackBerry application center on future BlackBerry smartphones.
- For more information on the BlackBerry application storefront, interested developers should visit www.blackberry.com/storefrontinfo and sign up to receive periodic updates.
Check the full press release over here!
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement. With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.
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Simon Sage
