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AdMob goes Android, too

By: , IntoMobile
Wednesday, January 28th, 2009 at 2:37 AM

After virtually conquering the iPhone app market (there are 450 iPhone apps in their network), AdMob is joining the Android wave. The company launched their first advertising unit for Android applications, enabling developers to monetize their work on Google’s mobile platform.

AdMob’s new Android ad unit will also allow brand and performance advertisers to reach the rapidly growing base of consumers engaging with applications on their Android devices. Advertisers will be able to use these ad units to drive customer actions such going to the Android Market to download an application.

And the first developers are already on board — including AccuWeather, Jirbo, and TapJoy.

Commenting on the announcement, AdMob’s Ali Diab said: “We are already seeing strong interest in developing applications for Android-based devices, similar to what we saw with the iPhone last summer, and are very excited to take the lead in helping developers monetize their applications on this fast-growing device platform.”

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.