Boost Mobile’s success with their $50 unlimited calling plan has proved to be something of a double-edged sword. On the one side, Boost Mobile’s growth in Q1 helped stem the cash-bleed from parent company Sprint’s bottom line. On the other hand, the deluge of new Boost subscribers has crippled the carrier’s SMS text messaging backbone. The carrier’s congested SMS network has resulted in SMS text message delays that sometimes last hours.
In response to customer complaints of unreliable SMS text message plans, Boost Mobile has already started to address their network problems. Boost identified the SMS text message problem back in March, and has tasked engineers with tweaking hardware and software to add more SMS text messaging capacity to their network. John Votava, a spokesperson for Boost Mobile, told the Wall Street Journal that Boost engineers would “have a fix in place by next week, specifically by May 7th.”
Boost’s swfit response to the text messaging snafu may prove a wise move. Boost Mobile’s $50 unlimited plan includes unlimited text messages every month, which is one of Boost’s selling points.
[Via: WSJ]